Empower Your Practice. Build Your Foundation.


A Group Coaching Program for Startup Law Firms

Why Choose Firm Foundations?

Expertly Crafted by Professionals: Developed and delivered by seasoned lawyer coaches and law firm business management consultants, this program marries essential legal industry insights with strategic business acumen.

Focus on Mindset and Business Skills: Understanding that successful law firm management hinges on both robust business skills and a business mindset, our program nurtures both, preparing you to lead with confidence.

Who Is This Program For?

Firm Foundations is specially designed for:

  • Lawyers in the Startup Phase: Propel your new law firm towards success with foundational strategies that make a difference.
  • Established Lawyers Seeking Growth: Inject your law practice with new energy and modern strategies.
  • Aspiring Law Firm Founders: Step into firm ownership armed with the knowledge and confidence needed for a thriving practice.

Program Highlights

  • Live Trainings: Engage in live sessions providing practical and applicable insights.
  • Extensive Resource Library: Access a wealth of content, templates, and checklists to bolster your learning.
  • Community Support: Connect with peers in a collaborative environment to share experiences and solutions.
  • Mindset Shifts: Tackle common entrepreneurial fears and build a resilient mindset to effectively navigate the business landscape.
  • Business Skills Development: Deep dive into business planning, financial literacy, and efficient systems management.

Program Structure

  • Monthly Focus with Comprehensive Outcomes: Each month tackles a critical aspect of law firm success including YOU, equipping you with the necessary personal and professional tools to excel.
  • Interactive and Supportive Learning Environment: Engage with content designed to be applied directly to your professional life.

Monthly Focus & Outcomes


    • Forge a strong alignment between your personal motivations and your business objectives. 
    • Connect with the dream of building and running your own law firm. Experience and visualise the dream while beginning to outline the necessary steps and considerations for potential challenges.
    • Gain a solid understanding of your current state through your Neurological levels (NL) and identify necessary changes to realise your vision. 
    • Engage deeply with your purpose, values, and sense of self as a law firm owner, setting a firm foundation for moving into detailed business planning.

Month 2: Strategic Planning

    • Dive deep into the strategic planning necessary to align your firm’s values and goals with practical business outcomes. 
    • Refine your goals and objectives, transitioning from traditional models like SMART to more dynamic and adaptable frameworks. 
    • Conduct a values exercise to identify alignment and gaps, ensuring that your personal values are in harmony with your business objectives. 
    • Use strategic planning to analyse and recognise your firm’s strengths, weaknesses, opportunities, and threats, laying a robust foundation for strategic decision-making.
    • Focus on client segmentation to better understand and categorise your client base, optimising your marketing and service delivery to different groups. 
    • Develop a detailed action plan outlining steps to achieve your defined goals, and undertake a comprehensive risk analysis to proactively address potential challenges. This thorough planning phase will equip you with the tools to make informed decisions and set a course for future growth and stability.

Month 3: Operational Excellence

    • Master the operational intricacies of law firm management, focusing on establishing a seamless operating rhythm that supports day-to-day functions and long-term growth. 
    • Delve into the critical areas of risk management and the distinctions between leadership and management, equipping you with the skills to both lead and administer effectively.
    • Explore the structural aspects of your business to ensure optimal resourcing and organisational alignment. 
    • Assess and integrate effective systems and technologies that enhance productivity and client service. 
    • Learn how to effectively manage new work intake and practice management to streamline operations.
    • Learn to adopt a business mindset that incorporates your unconscious and conscious mind, enhancing motivation and fostering resourceful habits crucial for maintaining focus and driving firm success. 
    • By the end of this month, participants will have a clearer understanding of where to invest time and effort to optimise operations, control focus, and develop the right mindset for achieving operational excellence.

Month 4: Mastery in Client Relationships

    • Elevate your ability to manage and engage clients effectively. 
    • Develop advanced skills in emotional intelligence (EQ) and communications, essential for understanding and meeting client needs and managing expectations. 
    • Review and introduce essential client care materials that will enhance your interactions and service delivery.
    • Dive into sophisticated client engagement strategies, including active listening techniques that foster a deeper connection and understanding of client concerns and needs. 
    • Implement the ABCD client segmentation approach, dividing your client base into four quadrants to tailor your strategies and maximise service effectiveness. 
    • Perform gap analysis to identify services or products your firm offers that are underutilised by clients, ensuring you fully leverage your firm’s capabilities.
    • By the end of this month, participants will possess the skills necessary to develop fruitful client relationships and manage expectations effectively. You will be equipped with tools and templates for client segmentation and service offering adjustments, bolstering your ability to deliver superior service and added value, resulting in highly satisfied clients.

Month 5: Financial Mastery

    • Transform your relationship with money, a fundamental aspect of running a successful law firm. 
    • Engage in exercises to understand and improve your financial mindset, clearing blocks that may hinder your financial decision-making and resource allocation.
    • Develop robust skills in financial competence including essential aspects of financial reporting, cash flow management, and performance evaluation. Learn to use these financial tools to make informed, strategic business decisions that align with your firm’s goals and enhance its financial health.
    • The introduction of a comprehensive financial management checklist ensures that you have a structured approach to regularly assess and manage your firm’s financial operations. 
    • By the end of this month, participants will not only have improved their financial literacy but also equipped themselves with the necessary tools and processes for ongoing financial management and decision-making, laying the groundwork for a financially sound and thriving practice.

Month 6: Branding, Marketing, and Strategic Engagement

    • Advance your networking skills, enhancing your professional profile, and developing effective business development and marketing strategies. 
    • Begin by building your network through targeted profile enhancement and overcoming any personal or professional blocks to networking. This will increase your visibility and influence within the legal community and beyond.
    • Delve into the essentials of business development and marketing, learning how to effectively communicate your firm’s value proposition and attract new clients. This involves not only traditional marketing techniques but also digital strategies that are essential in today’s marketplace.
    • Focus on the crucial concept of working on your business versus working in your business. This strategic perspective encourages you to step back from day-to-day operations to focus on long-term growth strategies and business improvement initiatives. 
    • By the end of this month, participants will have gained the skills necessary to sustain and expand their law firm through effective networking, marketing, and strategic business planning. Participants will leave equipped with the tools and confidence needed to continue developing their firm’s brand and expanding their professional network, ensuring ongoing growth and success.

Overall Program Benefits

Participants of Firm Foundations will conclude the program with:

  • Strategic Mastery: Gain a comprehensive understanding of business operations, client management, and financial strategies.
  • Enhanced Leadership Abilities: Develop skills to lead your firm effectively, manage your team with confidence, and foster a productive workplace culture.
  • Personal and Professional Growth: Achieve a greater sense of personal purpose aligned with your professional goals, enhancing both satisfaction and performance.
  • Operational Excellence: Learn to streamline processes, manage risks, and optimise daily operations for efficiency and growth.
  • Networking and Community: Build lasting relationships with peers who provide support and insight, enhancing your professional network.

Join Us for our next intake starting 3 July 2024

Are you ready to lay a solid foundation for your law firm?
Sign up now and take advantage of our early bird pricing to begin your transformative journey with Firm Foundations. 

Early Bird Pricing $4490 – expires on 3 June 2024

Normal Pricing $4990 inclusive of GST